I’ve always been a glamorous kind of gal.  I have married often and always rich. I love to shop and was been born with great taste.   They say I have: Elle a du flair.  Yes, I  am now over forty, (and a real cougar after plenty of older ex’s) and fabulous!  A year ago, I saw an opportunity to blog for women over forty who LOVE  Chico’s .

ChicoStylist doesn’t fail at much, but she failed miserably at this blog.   Not only did I never ever get one tweet, comment or anything from the 5 C’s at Chico’s .  I never even got a “hello” from anyone from Chico’s, including all their Social Media Interns.   Why, it kind of reminds me of  the Alicia Keys song No one .

Obviously, it’s no secrete what goes on in retail and branding.  Why who doesn’t read Womens Wear Daily?   So when ChicoStylist  flew to New York City for the  Blogher10… no sponsor could believe her story of “No Chico’s doesn’t even know I Blog.”  While at  Blogher, ChicoStylist attended conferences of a top Ad firm who recognize the ChicoStylist blog as a great niche  Fashion House Blog in front of the whole conference crowd.  Yes, a certain gentlemen noticed I had that j’ne sais quoi!  That was the golden Emmy moment for  ChicoStylist, who stood and smiled while she took credit where credit was due.  He saw it: “It is the only blog in fashion that focuses on women over forty.”

Thousands of dollars spent later, and cross country flights.  ChicoStylist loves Chico’s but like a lover who doesn’t love back.   The time has come.

So I bid Chico’s Chico FAS so long:

I’m on to a new Fashion House Blog.

Where saying “Thank you never goes out of Style.”

Chico Stylist has been writing and talking about women over forty being beautiful, worldly, and fashionable for over a year.  Now magazines are taking notice as print advertising for magazine’s are way down.   Not only are Advertisers finally starting recognize that older women is the demographic that has spending power and money.  Now several the top fashion magazines Fall 2010 covers are gracing us at last!

Jennifer Aniston pays tribute to the legendary Barbra Streisand and proves that she is a very funny girl. Jennifer is more is an influential beauty and has always been a best fashion celebrity at red-carpet looks through out the years.

Julia Roberts is known for iconic films like “Steel Magnolias” and “Pretty Woman”  and a  Oscar-winning actress who has made People magazine’s Most Beautiful Person list twelve time.  She is now starring in the film “Eat, Pray, Love,” along with Javier Bardem,  the film is based on the best-selling book by Elizabeth Gilbert.

Vogue has Halle Berry on the September 2010 cover on stands August 24.   Halle will be 44-year-old actress in September.  “What that means for a woman of color and what that means in the fashion world, what that means to pop culture, there was no way I could say, ‘No I’m not going to be on the biggest issue of the year.’” Halle was quoted in Just Jared interview.

These women are the women of real style,  real beauty, and real celebrity staying power!   “As the American population continues to grow older, everyone can relate better to an older woman with a great body, attitude, and take on life.”   Chico’s Fall catalogue, features  Lauren Hutton captured in a breathtaking photo shoot at Lake Powell, Utah.  As Chico Stylist  has always known loves, Older Women are Beautiful!

photo credit:  Harpers Bazaar

BlogHer Party Night by chicostylist on Polyvore.com

It’s BlogHer Party Night! See you there!

BlogHer Day 1 by chicostylist featuring Chanel sunglasses

Chico Stylist welcomes all the BlogHer Conference attendees to New York City! It’s arrival day and day 1 of Chico Stylist fashion picks.  Madonna and I both agree,  Age is just a number!  There are thousands of women arriving today.  Chico Stylist is getting ready for all the questions from the thousands of Sponsors and Bloggers.  Tonight are the Private Brand Parties Chico Stylist will be attending the Nate Burkus party and then I will be swinging by The Ralph Laure Party.  See you there loves!

“Who cares what you are just enjoy it!” Kim Cattrall quote

Broadway Sensation, Movie Star, Vaudeville Performer, Playwright, Sex Goddess… Mae West was each of these things. But first and foremost she was an independent woman who became an icon simply by being herself. Chico Stylist relates, I’m a woman of very few words but lots of action.

“When I’m good, I’m very good. When I’m bad, I’m better,” from I’m No Angel.

photo credit:  Harpers Bazaar